People Counting at Store Entrance
The most popular and cost efficient people counting option for small format stores which requires footfall counting at the entrance.
Uses:
- Measuring the number of visitors enter the store
- Comparing sales data with footfall data or purchasing group
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 1x 3D Pro2 for entrance counting
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Turn in Rate
- Dwell Time
- Returning Customer
- Live Occupancy Count
- Sales Conversion
- Group Count
People Counting at Store Entrance and Area Counting
In addition to people counting at entrance, retailers can measure the customer engagement, track the passerby within an area of the store, and identify the hot and cold areas with an additional people counter only.
Uses:
- Measuring the number of visitors enter the store
- Comparing sales data with footfall data or purchasing group
- Measuring customer engagement within an area of interest
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 1x 3D Pro2 for entrance counting
- 1x 3D Pro2 for in-store shopper journey
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Turn in Rate
- Dwell Time
- Returning Customer
- Live Occupancy Count
- Sales Conversion
- Group Count
- Heatmap & Customer Engagement
- Zone Analytics
Stores with Wide Entrance
Suitable for retail stores with a large entrance (wider than a standard double door entrance), applicable to people counting for all formats of stores.
Uses:
- Measuring the number of visitors enter the store
- Comparing sales data with footfall data or purchasing group
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 3x 3D Pro2 for entrance counting
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Turn in Rate
- Dwell Time
- Returning Customer
Medium-format Stores
The most popular and cost efficient people counting option for medium format stores which requires footfall counting at the entrance.
Uses:
- Measuring the number of visitors enter the store
- Comparing sales data with footfall data or purchasing group
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 1x 3D Pro2 for entrance counting
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Turn in Rate
- Dwell Time
- Returning Customer
- Live Occupancy Count
- Sales Conversion
- Group Count
Medium-format Stores
In addition to people counting at entrance, retailers can measure the customer engagement, track the passerby within an area of the store, and identify the hot and cold areas within the areas of interest.
Uses:
- Measuring the number of visitors enter the store
- Comparing sales data with footfall data or purchasing group
- Measuring customer engagement across multiple areas of interest
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 1x 3D Pro2 for entrance counting
- 1x 3D Pro2 for point-of-sale display engagement tracker
- 2x 3D Pro2 for in-store shopper journey (depending on the number of area of interest)
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Turn in Rate
- Dwell Time
- Returning Customer
- Live Occupancy Count
- Sales Conversion
- Group Count
- Heatmap & Customer Engagement
- Zone Analytics
Medium-format Stores
Provides full coverage of the entire floor space to track the customer in-store journey within the store in all areas.
Uses:
- Measuring the number of visitors enter the store
- Comparing sales data with footfall data or purchasing group
- Measuring customer engagement across multiple areas of interest
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 1x 3D Pro2 for entrance counting
- 1x 3D Pro2 for point-of-sale display engagement tracker
- 6x 3D Pro2 for in-store shopper journey (depending on the number of area of interest)
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Turn in Rate
- Dwell Time
- Returning Customer
- Live Occupancy Count
- Sales Conversion
- Group Count
- Heatmap & Customer Engagement
- Zone Analytics
Large-format Stores
The most popular and cost efficient people counting option for large format stores which requires footfall counting at the entrance.
Uses:
- Measuring the number of visitors enter the store
- Comparing sales data with footfall data or purchasing group
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 1x 3D Pro2 for entrance counting
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Turn in Rate
- Dwell Time
- Returning Customer
- Live Occupancy Count
- Sales Conversion
- Group Count
Large-format Stores
Multiple people counters at different entrances to provide full visibility on the traffic flow and area counting, and queue counting at checkout areas to better manage the opening/closing of checkout lanes.
Uses:
- Measuring the number of visitors enter the store, from the main entrance or via lift or via escalator
- Comparing sales data with footfall data or purchasing group
- Measuring customer engagement across multiple areas of interest
- Identify the queue waiting time, queue length,and serving time
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 2x 3D Pro2 for entrance counting at main entrance
- 2x 3D Pro2 for entrance counting at lift/escalator
- 3x 3D Pro2 for point-of-sale display engagement tracker
- 3x 3D Pro2 for queue management (per checkout lane)
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Turn in Rate
- Dwell Time
- Returning Customer
- Live Occupancy Count
- Sales Conversion
- Group Count
- Heatmap & Customer Engagement
- Zone Analytics
- Queue Length
- Average Queue Duration
- Average Serving Duration
Store in Store
Provides in depth analytics on the counting of passer-bys, turn in rate and customer in-store activity tracking after the visitors entered the concession stores.
Uses:
- Measuring the number of visitors enter the store, from the main entrance or via lift or via escalator
- Passerbys monitoring
- Comparing sales data with footfall data or purchasing group
- Measuring customer engagement across multiple areas of interest
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 2x CCTV cameras for Passerbys monitoring
- 1x CCTV cameras for in-store activity tracking
- 1x FootfallCam Centroid for AI Video Analytics
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Average Dwell Time
- Live Occupancy Count
- Sales Conversion
- Group Count
- Heatmap & Customer Engagement
- Zone Analytics
Supermarket
Suitable for supermarket, hypermarket and grocery stores - footfall counting at main entrance, tracking the promotional product engagement and optimising the opening/closing of checkout lanes with footfall prediction.
Uses:
- Measuring the number of visitors enter the store
- Comparing sales data with footfall data or purchasing group
- Measuring customer engagement across multiple areas of interest
- Identify the queue waiting time, queue length,and serving time
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 1x 3D Pro2 for entrance counting
- 1x 3D Pro2 for point-of-sale display engagement tracker
- 4x 3D Pro2 for queue management (per checkout lane)
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Turn in Rate
- Dwell Time
- Returning Customer
- Live Occupancy Count
- Sales Conversion
- Group Count
- Heatmap & Customer Engagement
- Zone Analytics
- Queue Length
- Average Queue Duration
- Average Serving Duration
Telco Stores
Understand the customer in-store shopping behavior by measuring and comparing the customer engagement rate across multiple product display areas.
Uses:
- Measuring the number of visitors enter the store
- Comparing sales data with footfall data or purchasing group
- Measuring customer engagement across multiple areas of interest
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 1x 3D Pro2 for entrance counting
- 3x 3D Pro2 for point-of-sale display engagement tracker
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Turn in Rate
- Dwell Time
- Returning Customer
- Live Occupancy Count
- Sales Conversion
- Group Count
- Heatmap & Customer Engagement
- Zone Analytics
Car Showroom
In-store analytics to track the customer journey within the showroom by identifying the hot and cold areas, and measure the customer-product engagement for each of the display areas.
Uses:
- Measuring the number of visitors enter the store
- Comparing sales data with footfall data or purchasing group
- Measuring customer engagement across multiple areas of interest
- Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment used:
- 1x 3D Pro2 for entrance counting
- 4x 3D Pro2 for heatmap
- 4x 3D Pro2 for point-of-sale display engagement tracker
Metrics:
- Visitor Count (In/Out)
- Visitor Count (Kids/Adult)
- Outside Traffic
- Turn in Rate
- Dwell Time
- Returning Customer
- Live Occupancy Count
- Sales Conversion
- Group Count
- Heatmap & Customer Engagement
- Zone Analytics
