Business Reporting

Over 60 report templates provided, featuring tailored industry-specific data metrics for various types of businesses

Business-Optimised People Counting Analytics

Optimise store performance and customer experience with footfall insights.

Report Centre
FootfallCam - Company-Wide Footfall Trend

Company-Wide Footfall Trend

  • Company-wide monthly/weekly reports provide a comprehensive overview of retail performance.
  • Retailers can track progress and review results of sales trend and footfall pattern over time,
  • Retailers can identify successful strategies and areas for improvement through detailed performance metrics in the reports, ensures timely adjustments to meet business goals.
Company Weekly Report

Store-Level Performance

  • Retailers can monitor store-specific performance and identify high-traffic periods.
  • Retailers can gauge store-to-store performance variations and implement targeted strategies.
  • Identifying underperforming stores allows retailers to take corrective actions promptly.
  • With accurate data on customer behaviour, retailers can optimise store layouts and product placements.
  • The reports foster a deeper understanding of customer preferences, leading to personalised marketing initiatives.
Store Weekly Report
FootfallCam - Store-Level Performance
FootfallCam - Sales Management

Sales Management

  • Provide an overview of sales performance based on footfall insights.
  • Retailers can track sales performance and identify peak sales periods using the report.
  • This report enable retailers to set and monitor sales targets for each store.
  • Retailers can make data-driven decisions to optimise staffing and sales strategies.
  • Help retailers identify trends and opportunities, leading to improved sales strategies and increased profitability.
Sales Management Report

Promotional Optimisation

  • More than half of all retail sales are made during promotions.
  • Visualising data across the promotional cycle is crucial: pre-promotion, promotional period, and post-promotion.
  • The marketing effectiveness report highlights the trend of key metrics throughout the promotional cycle.
  • Retailers can assess the impact of each marketing campaign using this report.
  • Data-driven assessments enable retailers to optimise strategies for maximum promotion results.
Marketing Effectiveness Report
FootfallCam - Promotional Optimisation

Reports for all Industries

For stakeholders to gain deep insights into the aspects such as operation, marketing and customer profiles.

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Marketing Effectiveness Report
Sales Conversion Report
Occupancy Report
Company Daily Report
Company Wide Weekly Report
Store Summary Report
Staff Planning Report

Marketing Effectiveness Report

Marketing Effectiveness Report

This report can be used to measure the effectiveness of the marketing campaign for the retail stores. This further can help the management to make important sales decision such as whether more promotion campaign is required. The benchmark of the report are as below:

  • Visitor Count
  • Turn In Rate
  • Visit Duration
  • Returning Rate
  • Sales Conversion

Retail Stores

Individual Retail Shop

Sales Conversion Report

Sales Conversion Report

Sales conversion report allows the users to understand the relationship between the traffic and the sales volume. Managers or other report users can see the monthly, weekly and historical trend of the number of data which then integrate with the sales volume information to compose sales conversion rate.

Retail Stores

Individual Retail Shop

Occupancy Report

Occupancy Report

Footfall data can formulate occupancy report which can assist the management to better manage their occupancy level. This can be utilised to identify the impacts of any marketing events by the number of people entering the sites. Staffs allocation can be arranged in a better way and maintenance activities can be scheduled when the visitors numbers are relatively low.

Shopping Mall

Museum

Casino

Retail Shop

Company Daily Report

Company Daily Report

Based on the footfall data collected by our counter, you can see your store or company daily footfall report. The report reflects total visitors in a day, turn in rate, visit duration and also the returning rate for the visitors.

Retail Stores

Retail Shop

Casino

Company Wide Weekly Report

Company Wide Weekly Report

This report is suitable for retail stores as it can display the data for all the branches. You can have the data for all the branches in 1 report so that you can do our analysis more conveniently. Side by side compare can be done, and you can know the performance of different branches through this report.

Retail Stores

Store Summary Report

Store Summary Report

This report presents a summary for your store or branches footfall data. This can further be used in wider use such as company management reporting purposes. This report can be integrated with other store’s data such as sales analyse to provide the company management a tool for business decision making process.

Retail Stores

Retail Shop

Staff Planning Report

Staff Planning Report

In a business, the most important thing is cost efficiency. To manage the cost in a better way, we have staff planning report for this purpose. This can be used to define the perfect ratio between staffs and the number of visitors. This can help the company to manage the manpower more efficiently and reduce the wastage of manpower.

Retail Stores

Retail Shop

Shopping Mall

Casino

Operation Dashboards for Retail

Offering managers a holistic view of operations, marketing, and customer profiles for informed decision-making and prompt action.

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Store Performance Dashboard
Company Wide Performance Dashboard
Event Evaluation Dashboard
Live Footfall and Occupancy Dashboard

Store Performance Dashboard

Store Performance Dashboard

Comprehensive statistics are provided for each store's footfall, demographics, staffing levels, and sales conversion. These insights can be used to make informed and actionable decisions.

Retail Stores

Large Retailers

Store Performance Dashboard

Company Wide Performance Dashboard

Company Wide Performance Dashboard

Present all KPIs in a single view that displays macro trends, the percentage of change, and allows drilling down into specific sites.

Retail Stores

Large Retailers

Company Wide Performance Dashboard

Event Evaluation Dashboard

Event Evaluation Dashboard

Compare event ROI, identify patterns, and optimise marketing strategies by assessing individual store event performance and predicting future event ROI based on past data.

Retail Stores

Large Retailers

Event Evaluation Dashboard

Live Footfall and Occupancy Dashboard

Live Footfall and Occupancy Dashboard

Real-time monitoring of store footfall and occupancy, occupancy management, and on-the-spot staff allocation based on real-time data.

Retail Stores

Large Retailers

Live Footfall and Occupancy Dashboard

Key Features

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Predictive Analysis

Combined with Point-of-sales data, weather forecast and based on historical trends, and produced with a predictive analysis, so that operation manager could take action in the staff allocation and achieved the targeted sale revenue.

Real Time Data

Allows users to drill up and down the footfall counting by time of day – hourly, daily, weekly, monthly, yearly – for users to identify the footfall trend, turn in rate, outside traffic, visit duration, returning customer, at regional and store level.

Schedule Automated Reports

Reports can be scheduled to be sent to the key person (e.g store manager for the store weekly reports, marketing manager for the campaign effectiveness reports, etc.) via email on a regular basis.

Bookmark Reports

You can freely bookmark the reports into your saved list and easily access the reports in daily or weekly basis.

Customised Reports

Footfallcam portal provide you a complete sets of data and charts, hence, helps you to create your own personalised reports based on what you want to analyse as an additional feature.

Reports Drill Down

Footfallcam provide the reports with the drill down attribute for your traffic information from a company-wide level, to regional stats to store level traffic profile.